Job Description

Social Media Manager

Location: Orem, Utah

Job Type: Full-Time

Experience Level: 2-5 Years

Salary: $55,000 - $65,000

Do you live and breathe social media? Are you passionate about storytelling, influencer culture, and building brand communities that people actually care about? We’re hiring a Social Media Manager to elevate the presence of Pillow Cube —our flagship brand—and its growing family of brands under the Mutiny Brands umbrella across all major platforms.

This role is for someone who doesn’t just post and ghost—you’re a self-starter who hits the ground running, thrives on momentum, and knows how to take initiative without waiting for permission. You’ll own the strategy and execution of content across channels like Instagram, TikTok, YouTube, LinkedIn, and Facebook—turning creativity into measurable results. From partnering with influencers to launching viral content, you’ll be the driving force behind our digital engagement.

• Social Strategy & Content Creation

• Own and manage content calendars for multiple Pillow Cube & additional Mutiny brands.

• Write platform-optimized copy and collaborate with creative teams to produce engaging, on-brand content (video, photo, carousel, reels, stories, shorts, etc.).

• Identify and act on cultural moments, trending audio, and visual formats to drive engagement.

• You’re also comfortable being on camera —whether it’s hopping on a TikTok live, walking through a product demo, or jumping into a quick Instagram Story. While you’ll collaborate with creators and influencers, we’re looking for someone who isn’t afraid to be the face of the brand when needed.

• Influencer & Creator Partnerships

• Source and manage partnerships with social media influencers, content creators, and affiliates.

• Handle outreach, negotiation, briefing, and tracking of deliverables to ensure alignment with brand objectives.

• Community Management

• Monitor and respond to DMs, comments, and tags to maintain high engagement and positive brand sentiment.

• Proactively interact with relevant accounts and audiences to grow our presence organically.

• Analytics & Optimization

• Track performance metrics across platforms and use insights to iterate and improve.

• Prepare monthly reporting dashboards that capture wins, learnings, and opportunities.

• Collaboration & Innovation

• Work cross-functionally with our in-house marketing, creative, and product teams.

• Stay current on social media trends, tools, platform updates, and emerging creator communities.

• 2–5 years of professional experience in social media, influencer marketing, or content strategy (in-house or agency).

• Deep understanding of platform-specific strategies for Instagram, TikTok, YouTube, Facebook, and LinkedIn.

• Strong writing skills with a flair for short-form storytelling and brand voice development.

• Demonstrated success launching campaigns or partnerships that drove engagement, reach, or conversions.

• Experience using scheduling and analytics tools (e.g., Later, Sprout, Meta Business Suite, Google Analytics, etc.).

• Creative thinker and self-starter with the ability to juggle multiple projects with minimal supervision.

• Must be able to commute and work in Mutiny Brands Headquarters in Orem, Utah.

• Familiarity with tools like Canva, Adobe Creative Suite, or CapCut.

• Experience with paid media or boosted post strategies.

• Bachelor’s degree in Marketing, Communications, Media Studies, or related field (or equivalent professional experience).

• Passion for sleep wellness, consumer products, lifestyle, and food brands.

• Salary: $55,000 – $65,000 per year, based on experience and qualifications

• Health Insurance: Comprehensive medical, dental, and vision coverage

• Paid Time Off: Competitive PTO package, plus paid holidays

• Growth: Opportunity to work across multiple brands and build a portfolio of viral, high-impact campaigns

About Mutiny Brands

Mutiny Brands is a consumer incubator and venture studio crafting disruptive, high-growth products. We’re the team behind viral hits like Pillow Cube , indulgent treats like Cold Case Ice Cream , and wellness-forward innovations like 21 Again , a natural testosterone booster. Our mission? Build brands that break through the noise and dominate their category.

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